23/10/26

The Hoxton Amsterdam unveils a stylish new chapter on the Herengracht

A decade after opening its doors on one of Amsterdam’s most picturesque canals, The Hoxton has revealed a beautiful new look, bringing fresh energy to its historic surroundings. Occupying five characterful canal houses on the Herengracht, The Hoxton Amsterdam has long been a favourite meeting place for locals and visitors alike. Now, ten years on, the hotel has undergone a thoughtful transformation, with redesigned interiors, a refreshed restaurant and bar, and five distinctive new Signature Rooms.

The redesign, led by AIME Studios, takes inspiration from Dutch craftsmanship, mid-century design and the geometric influences of the De Stijl movement. Rich materials, warm textures and carefully considered details create an inviting balance between contemporary style and the building’s historic character. At the heart of the transformation is Lotti’s Bar, reimagined with stained oak, polished nickel, rosso marble and elegant bentwood chairs. New seating overlooking the canal offers an appealing spot for morning coffee or an evening cocktail, while the adjoining restaurant has been given a more intimate, relaxed feel.

The hotel's much-loved Apartment, its collection of private meeting and event spaces, has also been refreshed. Terracotta tiles, oak joinery, marble finishes and vintage-inspired furnishings bring a welcoming, residential charm, complemented by artwork from Amsterdam’s Bijou Gallery.

There’s something new on the menu, too. A collaboration with local favourite Uncommon introduces speciality coffee and freshly baked pastries to Lotti’s daytime offering. As evening approaches, the mood shifts towards cocktails, dinner and DJs.

For those planning an Amsterdam escape, five newly reimagined Signature Rooms offer an extra touch of individuality. Each has its own story, from a former mayor’s bedroom with original 17th-century features to a room with a private courtyard terrace. Thoughtful additions, including vinyl turntables, luxurious bathrobes and carefully selected local touches, complete the experience. With its refreshed interiors and unmistakable neighbourhood spirit, The Hoxton Amsterdam begins its next decade with a renewed sense of style, while remaining firmly connected to the city it calls home.

Discover more: The Hoxton Amsterdam

Written by Claire Bloom

Photography courtesy of The Hoxton

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Apple Butter Expands its Culinary Delights to Langham Place

Mar 27, 2024

1 min read

Updated: Jun 29, 2024

Apple Butter, the Instagram-worthy brunch haven, recently held the grand opening of its much anticipated second location at 4-5 Langham Place, just off Oxford Circus. Following the immense success of their flagship café in Seven Dials since January 2020, Apple Butter has captured the hearts of diners with its irresistible menu, often causing queues down the street.

Diverging from the flagship concept, the new Langham Place site will offer an all-day dining experience, featuring tantalising lunch options prepared with halal ingredients. Patrons can indulge in dishes like Salmon Wasabi Black Rice with crispy crab and Potato Gnocchi with porcini sauce, alongside sandwiches such as BBQ Beef and Falafel on brioche.

A selection of small plates like Spicy Shrimp Lollipop and Wagyu Beef Hummus will complement the offerings. For dessert enthusiasts, delights such as Karak Chai Crème Brulée and Baklawa Rolls await. Their well-known, cherished brunch menu will continue to be a focal point, featuring favourites like Truffle Scrambled Egg on brioche and Avocado Halloumi Toast. And let’s not forget the irresistible Apple Butter pancakes, a firm favourite among customers. The drinks menu promises an array of speciality coffees, premium loose teas, and refreshing mocktails.

The new 75-seat restaurant exudes the same Instagram-worthy charm as its predecessor, boasting cosy yet elegant interiors with rustic brick accents and an enchanting apple tree installation at its centre stage.

Whether you’re a brunch enthusiast, a lunch aficionado, or simply seeking a delightful dining experience, Apple Butter at Langham Place promises to satisfy your cravings and ignite your senses.

For more information visit www.applebuttercafe.com

Address: 4-5 Langham Pl, London, W1B 3DG

Written by Lorna Bryn

Photo by Emma Pharaoh